Brand Identity & Web Design for Involv Care Innovations
Involv Care Innovations is a tech-forward senior care service offering personalized caregiver solutions. I was brought on to create their full brand identity and website experience.
Role /
External Designer
Company /
InvolvCare Innovations
Year /
2024-2025
My Role:
Brand designer and web designer for launch.
Deliverables:
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Logo and full visual identity system
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Color palette, typography, and brand guidelines
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Responsive website design and copy guidance
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Iconography and visual assets for web and print
Approach:
The brand needed to feel modern, warm, and trustworthy. I designed a clean, approachable visual system with calming colors and soft geometric elements. The website was built to be intuitive for both caregivers and families.
Outcome:
A complete brand and online presence that builds trust and positions Involv as a modern player in care innovation.